to Ten Articles Main Page
Abrahams, Roger D. 1978. “Towards a Sociological
Theory of Folklore.” In Working Americans, Robert
Byington,
ed., Los Angeles: California Folklore Society, pp. 19-42.
“Towards a Sociological Theory of Folklore”
Roger D. Abrahams
[beginning of page 19]
Clearly the idea of “folk” is a sociological concept
inasmuch as the
term commonly refers to social units which manifest a profound sense of
shared values, interests, and activities. Even if we define the
folk,
with Alan Dundes, as any group of two or more people who share
something,
we focus on the shared elements and the means by which this sharing
establishes
a minimal sense of groupness. (l) Perhaps not so clearly, folk
has
carried with it a political and economic meaning, for in most of our
employments
of the term, an underclass (in analogy to a peasantry) is evoked: one
fixed
in a marginal socioeconomic relationship to a more centrist and
dominant
group. The contrast set we usually employ then is folk/elite,
realizing
at the same moment, however, that elites will have, inasmuch as they
adhere
in groups, a lore as well. Very recently, this folkloristic
interest
in the underclassed and the marginal has been carried one step further,
and we have addressed ourselves to those emerging traditions which
arise
in outsider groups -- whether they are excluded ethnic enclaves or the
self-isolating “freak” or fanatic groups.
Our early folkloristic interest in peasant peoples reveals
an on-going
fascination with minority “outsider” groups including Afro-Americans
and
Gypsies as well as the lore of full-time all-male occupations
(seafaring,
cowpunching, logging, mining). More recently, however, this
concern
has been broadened to “voluntary associations,” groups engaged in
intense
activities-in-common -- like [beginning of page 20] motorcycle
“bikers,”
cavers, truckers, or dopers. In the main, this reveals our strong
bias toward self-contained enclaves who appear to be self-sufficient in
their ideals, but who, in fact, pursue activities which arise directly
out of a surplus-goods economy.
In the main we have studied occupational lore -- whether of
agrarian
peoples or those in the cattle, lumber, or sea trades -- with an aim to
explore the pursuits of a group brought together in the production of
surplus
goods but outside of an urban environment and commonly with a sense of
the self-sufficiency of those entering into the trade. Folklore
comes to be separated from folklife to the extent that we pursue
the distinction between their work practices and the life of such
socio-economic
enclaves (especially their entertainments). Folklore
comes
to be associated generally with the expressive dimensions of
traditional
culture; in contrast, folklife commonly means the ways the
group
works together and the devices deployed by the group in carrying out
that
work. The two converge, of course, especially when functional
objects
are described by stylistic and even aesthetic criteria. Most of
us
get very restless when we are forced to distinguish them, feeling that
their conjunction perhaps is more important than the disjunction.
Yet, by not distinguishing between the two, and by
retreating from employing
the European contrast of material and spiritual culture (artifacts and
mentifacts), we have allowed ourselves to pursue our profession without
a deep consideration of what we are up to, and -- perhaps more
important
-- what we are not doing. As Archie Green has long argued, the
lore
of the entire range of working people deserves serious attention from
folklorists.
Without acknowledging it, we have remained primarily committed to
studying
the play (and especially the entertainments) of essentially agrarian
peoples.
Even when the work is less tied to the land, if worker lore is
collected
it tends to be that generated by playing while at work, as in Alan
Dundes
and Carl R, Pagter’s collection of comic documents informally
reproduced
(often through xerography) and circulated primarily among office
workers.
(2) For one reason or another, [beginning of page 21]
agrarian
people celebrate themselves through ceremonial and festive enactments
or
through elaborate reenactments of the courtship (or family-making) and
its relative successes and failures.
However, lore in abundance exists in a wide range of
occupations, lore
which arises from the social dimension of work itself or from the
workers
as they group themselves outside of the actual working situation.
It is therefore interesting and timely to collect and theorize about
the
self-expression of workers concerned with telling about their work in
stories,
songs, formulaic speeches and dialogues, and especially in the special
languages that emerge from the community of workers. In this
essay
I will survey some features American life with reference to patterns
and
values placed on work and play; by this I hope to add dimension to our
own discipline while making a contribution to a sociological theory of
social aggregates; group, community, society.
I
We are dealing, then, with social collectivities, at play
and at work.
Folklore, among other things, is an expression of the means by which
membership
in a community of understanding, of judgment, is established,
maintained,
and celebrated. Studies of lore may be found which are explicitly
concerned with the making of social boundaries between groups and the
exploration
of the quality space existing at these boundaries. This
intergroup
lore primarily has focussed on a group’s stereotype of others and of
self.
Developing upon William Hugh Jansen’s concept of the esoteric-exoteric
(S-X) factor in folklore (3), as well as Fredrik Barth’s comments on
the
social dynamic of bounding mechanisms (4), these few studies have
primarily
focused on the iconography of stereotyping in the dynamic [beginning
of page 22] of intergroup relations. (5) But unrecognized,
for
the most part, in recent folkloristic developments has been that the
collectivity
under scrutiny has changed from communities to smaller and
perhaps
more serendipitous groupings whose life-in-common is engendered
less by a sense of tradition and social and natural place as it is by
common
purpose and enterprise and shared presuppositions about who the
“significant
others” are who actively enter into the establishment of boundaries.
Whereas folklorists began with studies of the lore of
communities, more
recently our interest in the lore of play-groups and of occupations has
grown. This has been accompanied by an interest in the simpler,
and
yet more heterogeneous contemporary groups, the “ad-hocracies” to use
Alvin
Toffler’s term for the more spontaneous gatherings that arise for some
common (but not necessarily productive) activity. (6) There are
numerous
ironic inconsistencies of conception with regard to the relationships
between
folklore, tradition, and the homogeneous community, inconsistencies
that
may force us to rethink our value orientation, our idea of “the good
life.”
To be sure, our ongoing interest in traditions of expression (and
traditional
expressivity) takes for granted that lore arises and persists in communities,
groups with a deep sense of common purposes and values, which share a
vocabulary
of reasons and motives by which a deep sense of commonality may be
acted
on. What we find on close perusal, however, is that these very
expressions
and events ostensibly most expressive of community are to be found (and
sometimes in just as great or greater abundance) in more casual kinds
of
groupings. I am thinking here of gatherings which arise from the
shared situation at conventions, on an airplane, even while standing in
a line. In such situations, the participants share expectations
and
existential state, and bring with them rules more or less in common
with
regard to how to handle the situation and the encounters with others
that
grow out of the situation. But in the encounters, formulaic
observations
about life and the weather, quips and more formal jokes, and personal
experience
accounts of similar past ex- [beginning of page 23] periences
arise
spontaneously. (7) Here, an experience in common rather than
membership
in a group brings individuals together. When this goes on in an
especially
intense environment, like at a retreat or a traditional market place,
individuals
are often type-cast as performers, and engage in the very kinds of
storytelling,
singing, or even crafting of objects that produce the objects and texts
that have been the folklorists’ stock in trade. Yet they do not
perform,
in such circumstances, to members of their own community; indeed
community
has little to do with situations of this sort.
One could begin to generate commonsense hypotheses about
social groups
and folklore that ignore -- or at best sidestep -- the usual
sociological
preconceptions about the relation between traditional expressivity and
such homogeneous communities. The performing of items of lore in
stress situations creates a sense of groupness in itself, especially
when
the lore addresses the common problems of the individuals in that
situation.
Further the greater amount of time any gathering spends together, the
more
the “goings on” will find spontaneous coordination, and the greater
number
of points of common reference and items of expression members of the
collectivity
will tend to produce. Similarly spatial constriction will
contribute
to the sense of the organic character of the collectivity, thus
producing
an increasingly shared expressive repertoire. Further, the more
goal-oriented
and threatening the enterprise in common, the more lore will develop
from
the experience (for instance, stories will be produced by individuals
telling
of similar past experiences). Finally, as soon as a group begins
to sense its enduring “groupness” through both shared goings on and the
expectation of what is to come (as in waiting in a queue overnight or
being
stranded at an airport for days), the development of new expressive
lore
will go from small items to larger ones; special in-group terms
(jargon,
slang, cant), nicknames, proverbs, superstitions and situated joking
will
arise. Only in later and highly repeated situations of this sort
will rituals (like initiation) or songs become a part of the life of
the
group. Therefore, the intensity of the goings on, the depth of
the
involvement in the celebration of the situation and the amount [beginning
of page 24] and type of lore encountered within self-defined groups
might serve as a gauge to how long the group has existed, as well as to
how common the group-making situation is.
These factors would be more widely recognized had
folklorists not been
going through a long period in our history as a discipline during which
lore
rather than folk was our primary concern. In our thirst
for
collection and analysis in terms of transmission and distribution of
stable
items, we have assumed that for lore to persist, a conservative sense
of
community had to be maintained. Furthermore, because much lore
observably
could be collected more easily and readily from older people in
conservative
agrarian or pastoral settings, the folklorist assumed that this was the
most appropriate kind of group to approach in search of such items of
wisdom
and entertainment. But it should be noted that it is not just
this
type of economic enterprise that produces groups or even communities of
the sort that will entertain each other within a confined social space;
in fact, there are numerous other occupational situations in which
traditional
expression takes root.
There are other reasons, of course, why folklorists have
looked to agrarian
communities as the source of our materials -- not least of which is our
basically pastoral sympathies; our need to sentimentalize our immediate
agrarian past. An extension of this direction of thought argues
that
somehow the modern industrialized and urbanized world has so
fractionalized
lives that people do not communicate with each other during work, much
less talk about their work. The received notions on the matter,
since
the beginning of the philosophical response to the Industrial
Revolution
is that there is a basic distinction between work and leisure (or play)
and that the more repetitive the work, the greater the sense of
alienation.
(8) This alienated state, it is assumed, arises because workers [beginning
of page 25] not only are given repetitive jobs but are discouraged
from communicating either on the job or off. The conditions of
the
assembly line are, then, presumed to prevail in all other mechanized
work
situations. But, as Martin Meissner notes in his recent survey,
the
spatial arrangement of work and workers, and the technical requirements
calling for attention to detail is more central in defining the
communication
situation than the repetitiveness of the work or the institutional
setting
in which the work takes place. (9)
This set of assumptions concerning alienation is
unwarranted.
Not only do we have indications of a great deal of occupational
expressive
lore arising out of certain occupations (such as working on the
railroad),
but even in industrial jobs that involve an assembly-line approach to
the
production of goods, other factors arise -- often fact, in response to
the mechanization of the job -- that encourage the workers to group,
make
common cause, and produce the kinds of slogans and exemplary satires
that
quickly become not only traditional but the core of feeling and
understanding
characteristic of the classic homogeneous community.
Barbara Garson’s recent study of routine work and workers, All
the
Live-Long Day, for instance, resounds with talk about how people
maintain
their sanity by developing joking and stalling techniques “on the
line,”
how they develop a sufficient sentiment of common cause by drinking
together
in off-hours, thus developing a sense of groupness resulting in an
informal
collective bargaining session. (10) This interesting book,
however,
is far from original in making this point. The classic case study
in this area, Donald F. Roy’s “Banana Time,” details how a number of
individuals
in a factory engaged in highly routine and repetitive work found
themselves
in a conversational group organized around a number of pranks which, at
one and the same time, both articulate and undermine the status system,
if only for a moment. (11) By develop- [beginning of page 26]
ing situational joking on the job, hierarchy can be celebrated at the
same
time as status is somehow equalized. (12) It is, of course,
precisely
in such areas of repeated and often formulaic interaction that
folklorists
will begin to find common ground with sociologists and social
anthropologists.
The ways in which ad hoc groups arrange themselves often
occurs,
as in this factory setting, by the cleverness by which items are given
voice as much as by the statuses assigned within the hierarchy of the
commercial
institution. In fact, the ability to joke or even “lecture”
informally
but effectively may create an alternative status structure on the job,
one that may undercut to some extent the company’s hierarchy.
Further,
examining the content of these repeated expressive items and routines
leads
us into the area of how individual members begin to articulate who is
included
in the group and who is regarded as a significant outsider.
II
To address ourselves to such factors as these is simply to
relate the
objects and items of lore more freely in a theoretical manner to both
groups
and communities; thus we provide ourselves with sociological frames of
reference by which lore may be related to other objects in the life of
a social grouping. Folklore, from this perspective, is the
expressive
means by which a sense of participation in a life larger than self is
achieved
through shared activities and the common values and experiences that
underlie
them. To be sure, this is a circular argument: groups, even of
the
most ad-hoc variety, exist because they draw upon a common fund of
expressive
and instrumental features of culture which are, in fact, the major
evidences
of this sense of groupness. To use the existence of such [beginning
of page 27] lore then to establish that a sense of groupness exists
is self-evident. However, by looking at lore from this
perspective,
the esoteric and exoteric factors of the lore are underscored, and
aspects
of the dynamic of the group are focused upon which otherwise might go
unnoticed.
The principles surrounding the discussion of the
esoteric-exoteric factor
in folklore might usefully be extended to include not only stereotyping
mechanisms as they are manifested in lore, but slang or jargon or any
other
device by which in-groupness and common experience are given expressive
embodiments. Looking at lore in this way would focus on the ways
in which the dynamic of group boundary-making is asserted, emphasizing
with equal strength the devices of social structure and the
status-making
forces which emerge both from within the group and from outsiders’
perceptions
of the group and its members. To be sure, this dynamic is most
clearly
seen in the operation of stereotypes in minority or “freak” communities
-- social groups whose status in the larger society is under constant
surveillance.
But this lore of social groups is paralleled by the expressive
productions
of occupational groups in which social status in the larger society is
far from the major focus of group concern.
Nonetheless, it is evident that groups which identify
themselves by
the work they do (rather than by the ways they play and celebrate) also
employ the same esoteric-exoteric devices as the primary means by which
they establish and maintain their sense of groupness. An
extension
of the hypotheses concerning the social base of lore, then, would be
that
the amount of folklore produced will be directly proportional to how
exceptional
are the activities carried on in common. Certain occupational as
well as social groups are regarded as more strange, either because of
the
special skills involved, especially when they lead to high risk
situations
repeatedly, or because of the deviant or marginal status of its
members.
Such a perception by themselves and by outsiders will inevitably affect
how members choose to express membership when together, both in private
and public. How often do we hear the most stable members of the
larger
community expose themselves as “mad” or as “freaks” when it comes to
vans
or gems, boats, birds, or whatever. We see this outsider image
operating
most fully in workgroups operating in isolated settings: seamen,
lumberjacks,
cowboys, whalers, miners, [beginning of page 28] railroad men,
and
in some regards, criminals, in prison and out. (13) Folklorists
have
been attracted to collecting from members of such occupations because
they
are full-time as well as “outside,” and because the work was carried on
in controlled and intense environments close to what Goffman has called
“total institutions.” (14) They are also high risk male
occupations
in which experience and expertise enter into the life of the group
constantly,
leading to the development of traditional modes of educating and
initiating
in the special languages as well as activities of the working
community.
Here we are involved with living situations in which all involved must
commonly instruct and entertain each other; thus, a great deal of lore
can be collected in such groups. But we cannot disregard the
outcast
factor operating in these work groups. Men, it is assumed, enter
them as alternatives to and retreats from “straight” family life.
Larger society therefore tends to fear and shun individuals who are
engaged
in this occupation and its accompanying life-style. Their
emerging
traditions of lore emphasize and to some extent rationalize this
exclusion,
commonly by emphasizing the greater vitality (or virility) of those who
follow this lifeway. This same separation from society not only
invoked
aspects of negative stereotyping (underscoring the anti-social
qualities
of rowdiness, lack of cleanliness, and so forth) but also positive
aspects
emphasizing the hardiness, and adventurous characteristics of such
work.
The history of folkloristics offers little to one interested
in the
occupational lore of these groups, and even less to one interested in
groups
engaged in more mechanized work. For that matter, there is very
little
reflection of the socio-economic situation of those from whom most of
our
data has been collected, the peasants. All too obviously the
interest
of our profession has lain elsewhere (in the content of the
lore).
However, it has become increasingly evident that [beginning of page
29] the major problem explored in expressive traditions of agrarian
peoples relates to aspects of what Freud called “the family romance” --
relationships within the family unit including how they are affected by
the introduction of others into it. For every folktale or song
explicitly
concerned with farming there are tens and maybe hundreds that focus on
leaving home and community in search of wealth or wife or both.
There is an obvious relationship between the agricultural
enterprise
and the family romance, for in such enterprises the family is the basic
unit of production and consumption. To see the love-death song,
so
characteristic of the Anglo-American classic tradition, as a
first-level
projection of the problems encountered by those living in such
restricting
circumstances is hardly a profound sociological observation.
I bring up this gap in the scholarship only because it
contrasts so
dramatically with the lore of occupational groups in the same culture
area:
loggers, whalers and sailors, cowboys, even miners. The major
difference
between these occupations and farming or ranching is that these jobs
involve
wage labor and the need to leave home and family, and are carried on in
all-male environments, in situations which often make it difficult for
a man even to have a family. In common with folk communities,
performers
in these occupational groups come from within the group and have
repertoires
which are an accumulation of the old items of tradition and pieces
which
are the inventions of the performers themselves. Somehow,
however,
these new if highly formulaic inventions focus on the working group
itself
and its activities in common, making heroes or clowns of notorious
workers,
and celebrating event in which we hear of the most dangerous aspects of
the work (even while surrounding the record of these deeds with
descriptions
of working life as dirty, lonesome, and boring). In this lore,
much
is made of the difference between those who work in those trades and
others,
either the “greenhorns” who can never understand the demands of the
job,
the bosses who don’t provide the proper equipment or who try to trick
their
men out of wages due, or other outsiders with whom the workers are
called
on to deal on a regular basis.
The collection of occupational lore begins, then, with
groups of people
who embody their work concerns in their leisure creations. Like [beginning
of page 30] peasants, they are people who provide their own
entertainment.
But their social isolation, being voluntary in the main, is somehow
attached
to their sense of being and belonging. Proud of their calling,
yet
conscious of being considered rootless and strange, they talk and sing
of the hardships of the job and its comic aspects. (15)
The lore of peasants and of these special occupational
groups shares
an important feature. With farmers, as with loggers and cowboys,
work and play are separate endeavors, the relative time of work and
play
being determined by seasonal conditions and the demands of the market.
Folk performance is carried on in the main during slack seasons when
the
weather cycle prevents the hard work from being carried on, or in the
case
of the lore surrounding festivals, at those special creases in the
seasons,
those places set aside to dramatize the passage of the year and its
work-cycle.
(16) The domain of work and play tends to be rigidly separated in
such occupations, play being the subordinate activity.
These were often jobs taken to make enough money to buy land
and set
up a home and family. They were carried on, then, by people in
transition,
or by ones who became accustomed to and stayed with these essentially
outsider
trades -- marginal people. It is interesting to note that this
feature
has, in great part, been inherited by those who enter to into service
occupations;
especially those which call for intense server-client relationships,
like
bartenders, cabdrivers, or prostitutes.
[beginning of page 31]
IV
Up to this point, I have been implicitly drawing upon a
model of social
and technological change, in which agricultural enterprises have been
superseded
by industrial ones, and now beyond this to both a new conjunction of
occupational
opportunities, and a new value system vis a vis work itself.
There are a number of ways at getting at the process and the
result
of social and cultural change that have relevance for
folklorists.
Usually we look at alterations in shifting modalities of social
organization
such as family, governance, exchange, or religious enactments and
conceptions.
More useful for the present purpose will be to look at the shifts in
patterns
of work and leisure, and how, as the organization of work grew more
rationalized
and complex, and more oriented toward the production of demand-created
goods, the physical and psychological distance between the producer and
the consumer became ever greater.
Edward Shorter, in his recent and self-consciously
simplified survey
of the history of work rehearses some common notions of change:
There was, once upon a time, such a thing as
traditional society.
What we have now and have had for the last fifty years or so is
clearly
modern society. And the social history of the West may be
written
as the story of how one gave way to the other... All the
threads
in the fabric of popular life were unraveled and then rewoven
together:
how people lived in families, how they interacted with their
neighbors
in communities, ... how men and women earned their livelihoods. (17)
Shorter goes on to outline the different “stages” in this
transformation:
from artisanal work, in which the trained individual or
workshop
is responsible for the production of a piece of merchandise, and in
which
the worker recognizes both the total process of production and the
quality
of workmanship expected; to industrial work, in which the
worker
is only one part of a complex fabricating process, does not necessarily
know what that place is nor what the product “means” in the largest
sense
(much less what quality is demanded); and technological work,
in
which multi-competence is [beginning of page 32] demanded from
highly
trained and versatile workers, who, artisanlike, know the whole
production
process. (18) Shorter’s concerns, with those of many other
sociologists,
is on how the worker regards himself, his fellow workers, and the
products
being turned out. As noted, the received sociological notion
about
mechanization of employment has been that by dividing up the job so
greatly,
by making the worker feel a part of (or even subservient to) a machine,
and by separating the producer from the consumer, the very notion of community
is undermined. Questions of quality of products and of life in
this
condition come to be neglected as no one is assignable to
responsibility.
Robert Heilbroner also breaks our work history into three
periods that
coincide in great part with Shorter’s divisions. He notes that
between
1800 and 1850 while still primarily an agrarian nation, our farm
production
doubled not because of an increase in demand but by virtue of the
invention
of machinery. “Between 1800 and 1900,” Heilbroner notes, “the
race
between technology and demands on the farms was won by technology at
the
expense of the farmer.” (19) This not only led to a demographic
shift
from country to city, but a change in the nature of products as well as
the extent of productivity.
He regards the year 1869 as the turning point in this
process, for from
that point we switched from an economic focus on farm goods, to the
production
of “goods that have been taken from the earth, fabricated, processed,
packaged
and transported to the place of sale.” (20) This was the period
of
the factories and the railroads, then, in which the self-made man, that
American brand of radical individualist, ironically became himself the
product of mass-production, making himself by learning to exploit new
power
sources and an expanding inflowing labor supply. The wandering
outside
hero of this saga was the Yankee peddler (later the traveling salesman)
who was on the road creating this demand. Then, we enter what
Heilbroner
calls “a curious period” from 1900 to the present in which the growth
of
marketing calls forth “demand-creating inventions,” devices we don’t
need
but learn to want. Heilbroner makes this tripartite division to
point
up the characteristics of the [beginning of page 33] major
shift
which has occurred in the make-up of our present workforce, which has
gone
from being heavily agrarian, to manufacturing, to what has come to be
called
“service occupations.” His explanation: with food production,
demand
is relatively fixed (or “inelastic”): with manufactured goods, it is
relatively
fixed (“elastic enough to provide a kind of staple layer of
employment”);
and with services, demand is considerably elastic. (21) With
those
services regarded as most demeaning (i.e., most repetitive and
therefore
boring), again technology comes through and machines are invented to do
“the work.” But the more affluent we become, the more services we
can be convinced we need.
A tenet of this theory of occupational stages is that the
industrial
process somehow destroyed the sense of community characteristic of the
family farm or trade. Corollary to this destruction was an
acceptance
of the fiction of alienation due to dehumanizing work routines.
In
great part, therefore, folklorists have rarely looked to the factory or
the blue-collar worker as participants in the kinds of traditional
expressive
activities which most interested us, for we have accepted the
sociological
“given” that there would be a disappearance of lore with the
destruction
of the folk community. This presumption was encouraged by
realistic
and naturalistic fiction, as in the novels of Thomas Hardy in England
and
William Faulkner in the United States; literature which explicitly
details
the loss of pride in craft in the onslaught of industrialization, and
the
concomitant dissolving of community situations in which folk values and
attitudes were reflected in performance. The triumph of
naturalism
in fiction parallels, then, sociological studies which underline the
growing
sense of alienation of city-folk. The fact that those involved in
the movement from farm to small town to urban neighborhood emphasized
that
they carried with them into the cities numerous features of an
operating
sense of community had little effect on the thesis that urbanization is
anathema to the ideal of homogeneity and cooperation.
Whether or not work during this period created a sense of
isolation
among workers and induced anomie, the most recent developments in
occupational
structuring pointed to by Shorter, Heilbroner, and many others, would
promise
that there have been countervailing forces successfully contending with
alienation. The kinds [beginning of page 34] of
expressive
devices which folklorists collect and analyze will be discovered as
people
group in common purpose. When that purpose is the communication
of
knowledge and the creation of exchange (albeit commercial)
relationships,
one can predict that routined, patterned, and self-consciously
rehearsed
expressive means will develop and be transmitted as an essential -- if
not always acknowledged -- element of carrying out the job. In
all
low status jobs, but especially those in which the worker “serves”
(whether
it be a master, a customer, or even one’s community or nation), one can
witness traditions passed on from worker to worker, ways in which the
recurrent
problems of the interactions occasioned by the job are routinely
solved.
V
All manual labor has maintained its position as low-status
work, as
have those jobs in service which involve keeping other people’s
material
lives in order: being a day laborer, working construction, delivering
milk,
or being a waitress, bartender, or a body-massager, all of these remain
low status work -- but only if one manifests a long term commitment to
the job. If life goals involve further education and thus more
technological
or professional work, and one takes a job as a bartender or custodian
as
part of the process of “finding yourself,” that transforms the
low-status
occupation into part of one’s education. In such a case, serving
becomes a way of proclaiming one’s individuality and yet one’s
willingness
to be a productive member of society. The transformation of an
occupation
into part of one’s education means essentially the redefining of that
work
in positive social terms. In such a situation, work at these
“low”
positions is regarded by one’s elders as “good for you,” a
character-building
experience which leads to being a good citizen.
Being in a service occupation involves putting oneself in a
position
of performing activities which normally would be regarded as
demeaning.
The study of such occupations, though not as interesting to folklorists
because they sometimes involve only a part-time career and are not as
isolating
or dangerous as say logging or whaling, are nevertheless in a highly
illustrative
social position in our society because they mark a time of
transition.
Ironically, their very marginality is a major part of the attraction of
such jobs because, [beginning of page 35] when limited by time
they
provide access to an egalitarian social move. By taking on a
low-status
service job, everyone appears to begin at the bottom and work toward
the
top; thus the fiction is maintained featuring the self-made man.
In fact, the success of many service enterprises relies on attracting
workers
who have no long-term ego-investment in the job, regarding it as only a
way of proving themselves while paying their way through school, or
providing
enough where-with-all that they can get by until they “get their shit
together.”
By putting on such employees at less than fulltime, employers can
sidestep
the need to pay the legal minimum wage.
Reflecting this work situation in which it is often
difficult to diagnose
what kind of person (status-wise) is serving you, we have placed an
ever
greater stress on the importance of a social egalitarian style of
interaction
in serving encounters. Though social distinctions remain between
the boss and the worker as well as between the various levels in a work
hierarchy, nonetheless all workers hope and expect to be treated “as
human
beings.” More and more, those in charge wish to be known as an
open
and available person, one who, when in contact with his subordinates,
will
nevertheless interact with them in languages of equality -- by “just
talking,”
or more important, by holding open the possibility of such conversation
turning into more intensive interaction like joking or arguing.
Joking
and arguing are, of course, two activities that place those engaged in
the talk on the level of equal standing; status considerations only
arise
from the tendenz of the actual joking or vilification, and not
from
any received social status.
Though conversations or having a talk tend
to be catch-all
native terms for a wide range of our speech activities, the common
thread
of these diverse interactions are that: 1) theoretically there is equal
access to the state-of-talk for everyone involved; 2) all will listen
to
what the speaker is saying; (3) all are expected to impart significant
information, i.e., have a point and make it during a turn;
and (4) no one should deliver prepared speeches in such engagements,
but
rather interact spontaneously and responsively.
This drift places the roles of service occupations in an
especially
anomalous social position. The service interaction carries, in
many
dimensions, an inherited social apparatus; performing services, being
“in
service,” or having employment as a servant or a [beginning of page
36] serving-man hold strong low-status connotations. Being
forced
to serve someone, to take orders or directions, means
placing
oneself in a social position sufficiently subservient that though
interactions
are carried on conversationally, joking or arguing is precluded.
However, there is a strong potential for embarrassment for both, for
few
people today wish to dramatize status in this manner. Thus a
great
deal of negotiation commonly takes place in service encounters in an
attempt
to get served and yet not be accused of being superior. Thus, one
must play an interactional role as either server or served which all
involved
recognize as somehow departing from the desired egalitarian
norms.
Furthermore, everyone in the interaction retreats from being accused of
either playing a game or playing a role. Openly
making
a game of the service encounter too may involve either the response of
lack of seriousness and therefore being on the edge of the disorderly;
or alternatively, being inappropriate coercive, manipulative,
needlessly
engaging in a contest of wills. Overtly playing the service role,
on the other hand, places one in the way of being accused of overly
demeaning
self and ceremony, or of “having a line” -- that is, of being
unspontaneous,
rehearsed, and therefore cunning.
In spite of this, we ask for service knowing that the one
serving us
has in fact had to rehearse a variety of “lines” and that in being
served
we are equally practiced in appropriate lines of response. The
most
profound irony is that in such engagements we all operate under the
fictions
of spontaneity in conversation but judge the server by the criteria of
style in performance -- that is, by the appropriateness of the routines
performed and by the style by which the service is carried out.
It is precisely these routines, and the ways in which they
are learned
and used, that have proven to be rewarding places to begin the study of
the folklore of service occupations. Inevitably, stories arise in
which examples of the recurrent problems of the group are reenacted,
thereby
causing other things drawing the line between the members of the
occupational
group and the significant others -- those on whom they wait and to whom
they deliver. These are further spelled out in the personal
experience
stories in which testimony is given to the professional
abilities
of the service-person, or an account provided for some challenge to the
teller’s status. (22) [beginning of page 37] Such stories, in
combination
with the jargon of “the trade” (the in-group names for paraphernalia,
routine
activities, and types of outsider-customers dealt with) make up the
largest
part of the lore to be collected from members of service occupations.
An example: in Studs Terkel’s Working, an airline
stewardess
is discussing the various tensions of her job. After going
through
the indignities of being told by her supervisors exactly how to dress,
smile, put on make-up, and so forth, she turned to the problems posed
by
passengers:
There’s an old story on the airline. The
stewardess asks
if he’d like something to drink, him and his wife. He says, “I’d
like a martini.” The stewardess asks the wife, “Would you like a
drink?” She doesn’t say anything, and the husband says, “I’m
sorry,
she’s not used to talking to the help.” When I started flying,
that
was the first story I heard.” (23)
The story leads to a discussion of the proverb “the customer is
always right,” and from there to the strangely ambiguous status felt by
many people today thrust into service positions vis a vis not
only
their customers but their supervisors: “They call us professional
people
but they talk to us very young, childishly.” (24)
The development of lines and routines as part of one’s work
are as characteristic
of professional interactions as service encounters. Doctors or
lawyers,
teachers or social workers, whoever is called upon to regularly engage
in the delivery of “professional” services, operate under the same
conversational
fiction but to different ends. Each profession develops certain
routines
by which its practitioners explain the nature of the service; the much
joked about “bedside manner” of the doctor is only one of many
presentational
strategies and sets of routines that members of that profession develop
as a means of maintaining professional identity. There are key
differences,
of course, between the service-worker and the professional; for one,
the
professional gives advice about our own lives, in the [beginning of
page 38] main, while the service person sells or delivers or fixes
things. With professionals then, his “good talk” is not intended
to produce anything but a reaction on the part of the client or
patient.
With others providing services, the talk they engage in is at least
supposed
to be subordinate to the products being purveyed or maintained.
(25)
Indeed, the issue of professionalism is at the center of workers’
attitudes
toward self, fellow-workers, and those significant outsiders with whom
the workers come into contact. Consequently, a great many of the
stories which occupation members tell to each other (as well as to
clients,
customers, and employers, where appropriate) turn on status
considerations
such as whether those who practice that occupation generally operate
professionally,
whether they are treated “like pros,” or in very special cases, whether
an occupation is to be regarded as a profession -- as opposed to
serving,
“just doing a job,” or as work outside such considerations, as with
artists.
Such discussions of professionalism also often turn to accounts of the
way things used to be, and then stories illustrating pride in craft
emerge
-- usually followed by a lament focusing on why considerations such as
care, craft, even art have disappeared.
Anyone, of course, may be a real pro at what they
do, simply
by being so good one gets paid for it. Or someone may be referred
to as being professional in some dimension because of the extent of
education,
training, or experience he has gone through to get to his present
position.
Clearly, having a professional commitment to one’s work and being a
member
of a profession involve different (if related) considerations of
status.
(26)
Being a professional may refer to a number of personal
qualities, most
of which relate to the control one is able to assert expressively and
personalistically
within the working situation. A real pro is someone who
has
both learned the operation of a job and is able to [beginning of
page
39] transcend the routine character of the occupation, bringing an
individual “something” to it -- a personal style, a unique strategy, or
simply a competence to endure in the face of the boredom or the
tension.
Where style becomes an especially marked feature of one’s abilities,
the
worker is called an artist as well as a professional at
the
job. Both make references to the source of personal control of
the
individual, and arise as themes in occupational stories as a means of
maintaining
the status potential involved in the work. But more than this,
the
focus on style and intensity of focus inherent in the ideal of
professionalism
has actually provided a middle term between work and play. A
professional
approach, after all, is characteristic of both.
This change is part of a larger social questioning going on
concerning
place and importance of work in our lives. Until recently for
most
Americans, our name in the community was determined, in the main, by
our
work -- “what we do” -- while we did not care to be known as a
player.
Playing, playing at, with, or around was not something of which we
wanted
to be accused. Our work determined much of our public selves, and
play was kept a private matter. Progressively, play as it became
professionalized has come to be more acceptable as a public activity;
being
known as a player, a performer, even a ”gamesman” in business, is not
only
no longer stigmatized but applauded. (27)
Certainly an important feature of this changeover has been
that the
family is no longer primarily a unit of production but rather has
become
the locus for the consumption of goods and services. This, of
course,
is a by-product of ongoing technological mastery and the onset of the
post-industrial
age. As the occupations which have been important in the past
become
obsolescent they are put onto a stage or in some other kind of
play-frame
-- we look at them more and more as interesting performances.
Thus
we go to a blacksmith today not so much to have something made as to
witness
the process and style of something being made by hand. (28) What
was a process of product-making becomes, in such a situation, an
occasion
for talk about the process. (29)
[beginning of page 40]
Thus, one can see at folk festivals, theme parks, and living
museums,
a capsule history of homo faber in a series of tableaux
performances.
Not only does this framing make hand-workers into players as well, but
it casts work itself as leisure activity. This process produces
numerous
ironies, ones which do not go unnoticed or uncommented upon by the
elders
of our tribe when they encounter work cum show.
Further, and perhaps more important, this recapitulation
contributes
to our nostalgic and reflexive sense of our own past and present.
Just as we replay the entire history of man’s experiences in the visual
arts or in music, not only at museums and the concert hall but in
books,
phonograph records, and on the radio and television, so we can also be
brought to experience in one place and event our immediate past
developments,
in the area of work. Folklorists have, in fact, played no little
part in promoting this popular educational experience. But
strangely
enough, in our fieldwork and in our writings, we have little analyzed
the
very social changes we have lamented.
The importance of such discussion for folkloristics is
patent; but what
has not been sufficiently discussed has been how this shift has
affected
the ways in which we view our mission. We have been collecting
and
analyzing lore from those many small groupings who are either “folk”
(i.e.,
peasant) or folk-like inasmuch as they share language, attitudes, and
values.
With regard to the occupational groups which we have studied, the
groups
make up a unit of socioeconomic behavior, inasmuch as groups like
cowboys
and loggers carry on both economic and social activities together; that
is, both working with and entertaining each other. Nevertheless,
such occupational groups do not make up a community in the same sense
that
agrarians or pastoralists do, much less hunters and gatherers.
For
they are now engaged in an enterprise that: 1) is part of a larger
economic
process, and 2) is one which actually calls for them to voluntarily
give
up family and home-community, and take on a group made up of
peers.
[beginning of page 41]
There have recently been some attempts by sociologists and
anthropologists
as well as a few folklorists to study the expressive traditions of
other
kinds of groups, ones which are considerably less full in their sense
of
community. In collecting and analyzing data from such voluntary
groups
as sororities and musical organizations on the one hand, or whorehouses
and cocktail bars on the other, we have arrived at a point where we
seem
to mean something different by community, or perhaps more simply, we
encounter
and observe other kinds of social grouping than ones based on the
concepts
of home-place, family, and friendship networks. For some time, it
has been an article of faith that with the growth of heterogeneous and
capitalistic societies, we are living alienated lives, in what Robert
Nisbet
has classically called “the quest for community.” Nisbet provided
us with a classic description of community -- one which comes close to
the ideal of “the folk” that folklorists and anthropologists have been
employing and which, in opposition to society or civilization, informs
the thinking of the pastoral or primitivistic social theorists from
Rousseau
to Tonnies. “Community,” Nisbet argued, “is the product of people
working together on problems of autonomous and collective fulfillment
of
internal objectives, and of the experience of living under codes of
authority
which have been set in larger degree by the persons involved.”
(30)
The codes of authority he contrasts with power; authority has the
conviction
of past practice, of tradition, while power is control imposed from a
political
and economic center far removed from the group.
Liberal sympathies demand that we reject such power and join
in the
lament over the loss of community which attends the loss of local
autonomy.
In fact, one of the strongest unstated motives for the study of
folkways
has been to preserve the practices of work and play characteristic of
autonomous
and homogeneous groups. But it would be folly indeed to idealize
to any great extent the way of life actually found in such communities,
for there is much constraint involved in such communities that we would
find anathema to our democratic predilections -- not least of which is
the obligatory statuses of association and the rituals that articulate
this sense of received and ordained social and economic order.
Furthermore,
Nisbet’s notion of community is couched in terms of the very ideology
he
seems to wish to have us reject -- community he says is [beginning
of
page 42] a “product” of group members “working together” toward a
common
end. A more contemporary notion, it seems to me, would be to
emphasize
the shared psychological states of communion and communitas,
and thus to emphasize the centrality of celebration, of playing as well
as working together in our emerging notions of what meaningful social
groupings
ought to look like. Thus we might reform Nisbet’s definition of
community
to mean “the process of people working and playing
together,
attaining a sense of shared enterprise and values through an agreement
on rules, appropriate styles of interaction, and reasonable outcome to
the activity in common.” To the utilitarian notion of community
as
a means to arrive at agreed upon ends would be added the semiotic
notion
of community as a group sharing a system of signs and meanings, motives
and values, and scenes and events in which meaning may be put into
practice
intensely. The question which such an approach poses would be: is
the possibility of productivity and usefulness what really brings
people
together, or is it rather the expanding of possible events and the
development
of styles by which our energies may be successfully coordinated?
The quest for community in these terms would not point away from
work.
Rather, it would have us look at work as an important way in which our
collective energies might be coordinated and shared. In such a
case,
community would be a state of mind, and living in one might be
momentary
or it might take many lifetimes.
The University of Texas
Austin, Texas
Notes
For Archie.
1. Alan Dundes, The Study of Folklore
(Englewood Cliffs,
N.J., 1963).
2. Alan Dundes and Carl R. Pagter, Urban Folklore
from the
Paperwork Empire (Austin, 1975). Though this material is most
commonly circulated within office settings and employs office
technology
for its reproduction and dissemination, the authors assume that the
reader
is so familiar with “office culture” and its material manifestations
that
we hear nothing about who it is that uses these entertainments, nor why
and how they are produced.
In a similar vein, those few works on occupational lore which
have appeared in the United States by George Korson, Mody C. Boatright,
and Archie Green are discussed in surveys of folklore resources as
regional
or contextual studies of texts; for example, see Jan Brunvand’s Folklore:
A Study and Research Guide (New York, 1976), pages 21, 56, and 71,
and D. K. Wilgus’ Anglo-American Folksong Scholarship Since 1898
(New Brunswick, 1959). Brunvand does have a paragraph on p. 82 on
occupational-group lore, but mentions only two representative works;
Wilgus
devotes ten pages to the subject of work-related songs (189-90, 204-5,
226-27, 317-20). But see Elliott Oring, “Whalemen and Their
Songs:
A Study of Folklore and Culture,” New York Folklore Quarterly
(1971):
130-152, for a signal attempt to recapture occupational concerns
through
a close reading of already collected lore.
3. William Hugh Jansen, “The Esoteric-Exoteric Factor
in Folklore,”
in Dundes, 43-51.
4. Fredrik Barth, Ethnic Groups and Boundaries
(Boston,
1969).
5. Representative examples are Richard M. Dorson's
works among
many ethnic American groups, especially his Bloodsloppers and
Bearwalkers
(Cambridge, Mass., 1952), as well as my own Positively Black
(Englewood
Cliffs, N.J., 1970).
6. Alvin Toffler, Future Shock (New York,
1970), 108-129.
7. There are some interesting sociological studies of
role-making
in such ad-hocracies. See, for instance, Leon Mann, “Queue
Culture:
The Waiting Line as a Social System,” American Journal of Sociology
75 (1969): 340-54, as well as Erving Goffman's summative statement in Relations
in Public (New York, 1971).
8. For an extended discussion of the relation between
work and
alienation, see Alisdaire Clayre, Work and Play (New York,
1974).
Clayre establishes the essential fictional base of this notion, and, in
passing, notes many worker commentaries which dispute the alienation
hypothesis
without a firmer set of contextual factors. Nonetheless it is a
presumption
of many intellectuals, Marxist and otherwise, to view automation as
dehumanizing,
and to assume that there are no countervailing factors. But see
the
many sociological-ethnographic studeis that would modify this position
by studying the entire range of communications between workers on the
job.
For a recent survey of the relevant scholarship, see Martin Meissner,
“The
Language of Work,” in Handbook of Work, Organization and Society,
Robert Dubin, ed. (Chicago, 1975).
9. Meissner, “Language of Work,” 227 ff.
10. Barbara Garson, All the Livelong Day (New
York, 1976),
99-126.
11. Donald F. Roy, “Banana Time: Job Satisfaction and
Informed
Interaction, Human Organization 18 (1959-60): 158-68. See also Don
Handelman
and Bruce Kapferer, “Forms of Joking Activity: A Comparative Approach,”
American
Anthropologist 74 (1972): 484-517, which introduces the important
distinction
between setting-specific and category-routinized joking, using a
workshop
to characterize the emergent traditions arising from status-provoked
tensions
on the job. The paradoxical and self-cancelling qualities of
joking
are noted throughout the literature on joking relationships.
Renato
Rosaldo notes, for instance, that in such situations, those in the
relationship
come to “laugh about what divides and unites them.” “Metaphors of
Hierarchy in a Mayan Ritual,” American Anthropologist 30
(1968):
535. See also Mary Douglas, “The Social Control of Cognition:
Some
Factors in Joking Perception,” Man 3 (1968): 361-76,
passim.
12. For a representative view, with interviews and
examples of
joking, see Charles R. Waller and Robert H. Guest, The Man on the
Assembly
Line (Cambridge, Mass., 1952), 65-79; Pamela Bradney, “The Joking
Relationship
in Industry,” Human Relations 10 (1957): 179-87; Craig C.
Lundberg,
“Person-Focused Joking: Patterns and Function,” Human Organization
28 (1969): 22-28; and A. J. Sykes, “Joking Relationships in an
Industrial
Setting,” American Anthropologist 68 (1966): 188-193.
Again
see Meissner, “The Language of Work,” for a review not only of joking
but
other ingroup occupational languages.
13. But see Archie Green, “The Workers in the Dawn:
Labor Lore,”
in Our Giving Traditions, Tristram P. Coin, ed. (New York,
1968),
251-62, where he argues that this sense of community membership in
isolation
was maintained in some degree in early labor and industrial lore,
especially
in connection with union activities.
14. Cf. Erving Goffman, Asylums (New York
1961).
Of course, these work situations are total, in the main, only by virtue
of circumstance, not by the usual enslavement or incarceration.
15. Bruce Jackson argues in his series of books on
Texas prison
lore that this sense of choice, this retreat from the family and the
straight
world, operates in the lives of most caught criminals. See
Jackson,
In
the Life (New York, 1974); Get Your Ass in the Water and Swim
Like
Me (Cambridge, Mass., 1975); Wake Up Dead Man (Cambridge,
Mass.
1972).
16. For reasons beyond me, the literature on folklore
and periodicity
in which celebration is tied to life passage has provoked little
interest
in American folkloristics. This may simply be a retreat in the
face
of the excesses of the Anglo-American tradition of myth-ritual
criticism
which is just a by-path in the “calendar custom” literature. On
the
other hand, American intellectual tradition has focused more on space
than
time in constructing our distinctive pioneer-puritan world view.
Truly our overwhelming fascination with spacializing time through our
focus
on life as a pilgrimage, a journey, a trip seems to have subordinated
the
temporal dimension of our traditions. The French, on the other
hand,
seem to operate exactly the opposite, temporalizing space -- i.e.,
turning
spatial determinants into temporal factors. This is the essential
thrust of Van Gennep's work, notably on rites of passage but seasonal
celebrations
in France as well. See Arnold Van Gennep, Rites of Passage
(Chicago, 1960); and more recently, Jean Duvignau, Fetes et
Civilizations
(Paris, 1973), and A. Van Gennep, Manuel du Folklore Francais
Contemporaire
(Paris, 1947), Vol. I.
17. Edward Shorter, ed., Work and Community in the
West
(New York, 1974), 1.
18. Shorter, 3-5.
19. Robert Heilbroner, “Work and Technological Priorities: A
Historical
Perspective,” in The Future of Work, Fred Best, ed. (Englewood
Cliffs,
NJ, 1973), 53.
20. Ibid.
21. Heilbroner, 54-57.
22. For a discussion of this kind of personal
experience narration,
see my “Negotiating Respect” in Talking Black (Rowley, Mass.,
1976),
59-69; “The Most Embarrassing Thing that Ever Happened: Conversational
Stories in a Theory of Enactment,” Folklore Forum, in press.
23. Studs Terkel, Working (New York, 1973),
45.
24. Terkel, 47. There are similar discourses on
professionalism
and its tests in various occupations throughout this work, as well as
in
Carson, All the Livelong Day, and, with even greater detail in
James
Spradley and Brenda Thomas, The Cocktail Waitress (New York,
1975),
esp. 29-58 and 87-100. The importance of joking relationships on
the job with co-workers, bosses, and customers is stressed throughout
these
sources.
25. There are a number of interesting sociological
studies of
service routines, focusing on specific occupations and the jargon and
slang
developed out of both service encounters and the passing of service
techniques
to other workers. See, for instance, Stephen J. Miller, “The
Social
Base of Sales Behavior,” Social Problems 12 (1965): 15-24;
Jerome
J. Salomone, “The Funeral Home as a Work System”; Fred Davis, “The
Cabdriver
and his Fare”; John P. Reed, “The Lawyer-Client: A Managed
Relationship"
all in The Social Dimensions of Work, Clifton D. Bryant, ed.
(Englewood
Cliffs, NJ., 1972); T. E. Levitin, “Role Performance and Role Distance
in a Low Status Occupation: The Puller,” Sociological Quarterly
5 (1964): 251-260.
26. For a recent history and critique of the ideal of
professionalism,
see Burton J. Bledstein, The Culture of Professionalism: The Middle
Class and the Development of Higher Education in America (New York,
1977).
27. E.g., Robert Maccoby, The Gamesman (New
York, 1977).
28. For a detailed discussion of family work into a
show, see
Dean McCannell, The Tourist: A New Theory of the Leisure Clan
(New
York, 1976).
29. This is hardly a new phenomenon. It seems to
go back
at least to the beginnings of self-consciousness about
manufacturing.
Factories seem to have developed tours of some sort in the United
States
at least as early as the Lowell Experiment. For a recent
discussion,
see John Kasson, Technology and Civilization (Baltimore,
1977).
That such tours were being held in England and the Continent is
certain,
though I know of no study of their phenomenon. But see George
Moore’s
novel, The Mummer’s Wife (New York, 1961), for a humorous scene
which takes place in a tour of a ceramics factory in Stoke-on-Trent in
the late nineteenth century.
30. Robert Nisbet, The Quest for Community
(New York, 1970),
xvi.